If you don’t regularly access the Internet from your mobile phone, you probably know plenty of people who do. With more SMART (web-enabled) phones in use across North America, this trend will continue to grow – which is great news for Valpak.com and its advertisers because we are seeing increased traffic to Valpak.com through mobile devices.

While consumers have always been able to access Valpak.com through their SMART phones, some recent enhancements to the mobile interface have made it even easier to use. Media sources have picked up on this great opportunity, resulting in some exciting news coverage promoting Valpak.com. This is great news for Valpak of Austin advertisers who will experience increased visibility for their business thanks to more awareness in the marketplace and additional ways to access their Valpak.com offers.

It’s a recipe for success when Valpak teams up with the Food Network for the Diners, Drive-Ins and Dives Sweepstakes. You’ll have both the Valpak audience and Food Network viewers vying for your attention when you place your offer in the famous Blue Envelope.

Exposure Matters – and you’ll get lots of it from this exciting promotion for this enormously popular show.

• The Diners, Drive-ins and Dives Sweepstakes on the cover of the Blue Envelope will catch the attention of the upscale Valpak
  audience – and we’ll include an official entry form so our
  responsive consumers will be extra motivated to open the envelope.
• Valpak and the sweepstakes will be featured on the Food Network during the promotion.
• Valpak.com® will host a promotional banner to engage consumers
  and encourage them to participate in the sweepstakes.

Contact your Valpak of Austin rep today to get all the details!

Some of the great prizes are: a trip to New York City to see “The Martha Stewart Show” and attend the first day of our Cooking School series, a $250 gift card from Macy’s, a complete collection of cookware and cooks’ tools from the Martha Stewart Collection at Macy’s and Martha’s newest book, “Martha Stewart’s Cooking School.”

In addition to promoting the entry form in the Valpak envelope on her show, she is promoting the sweepatakes and the blue envelope in her popular blog:

Recently, on my TV show, I introduced the “Martha’s Cooking School Sweepstakes,” which you can enter at marthastewart.com/cookingschool. Valpak is helping to spread the word about this sweepstakes by mailing 43 million blue Valpak envelopes all across the country. Spin the Wheel of Good Things! You can win instantly! Too bad they’re not allowing me to play –- I love a good sweepstakes!

The sweepstakes promotion with Martha Stewart is a win for Valpak advertisers. Valpak households are 20% more likely to watch The Martha Stewart Show than the average U.S. household according to Simmons Market Research. That’s why we know the Valpak audience will be watching Martha – making our product relevant to our consumers.